46) Armond White Music Video review of the C + C Music Factory Music Video “Gonna Make You Sweat (Everybody Dance Now)” -1991-
“Marcus Nispel visualizes where-we-are-now at this moment in pop culture through images that link
emotion to fashion and dance steps…
Gonna Make You Sweat (Everybody Dance Now) is about the very commercialization of hiphop culture.
It is not the means of commercialization (as was MC Hammer’s U Can’t Touch This), nor is it a critique. Marcus Nispel and C + C Music Factory celebrate by making hiphop totems upscale…”
To read more of Armond White’s take on the C + C Music Factory music video “Gonna Make You Sweat (Everybody Dance Now)”, purchase a new or used copy of The Resistance: Ten Years of Pop Culture That Shook The World”.